Sweden is probably the first country in the world to have its own telephone number. It sounds quirky right, and you may wonder how does it work?

Call a number and you will be in touch with a random Swede – who could be anyone, a voluntary Swede living anywhere in Sweden.

On the official website we found this introduction:

“250 years ago, in 1766, Sweden became the first country in the world to introduce a constitutional law to abolish censorship. To honour this anniversary, Sweden is now the first country in the world to introduce its own phone number. Call today and get connected to a random Swede, anywhere in Sweden and talk about anything you want.”

“In troubled times, many countries try to limit the communication between people, but we want to do just the opposite,” Swedish Tourist Association CEO Magnus Ling said in a statement.

“We are making Sweden the first country in the world with its own phone number and giving our fellow Swedes the opportunity to answer the calls, express themselves and share their views, whatever they might be.”

This is how the website is looking:


Suggested topics include northern lights, politics, darkness, sports, meatballs, television shows, music and suicide rates. There’s a subject for everyone.
In a time where everyone chats using whatsapp, line, viber and so on, it’s great there’s an option to interact with people in a more traditional and personal way! Nothing will never defeat a personal conversation by talking in private.

“I thought it was a great idea to have a phone number where you could be connected to anyone in Sweden who enjoys answering the phone.”

To be connected to a random Swede, check out TheSwedishNumber.com or call +46 771 793 336 Рbut do bear in mind if you talk for hours, you are still calling an international number and may be charged.


Still curious but too scared to call a Swede yourself? Maybe you want to see how a real conversation may sound? On Youtube there are lots of recorded calls already!

You can check out this youtube clip or we called the Swedish number.

Great entertainment. Have fun!