Iceland opened at two locations in Oslo Norway

When it comes to grocery shopping, Norwegians are perhaps not the most adventurous people. We already know what happened to Lidl, but Iceland seems to have a way different strategy which makes them entering the Norwegian market in a different way. Instead of trying to build their own stores, IcelandContinue Reading

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Iceland Foods Opened its First store in Norway

Iceland foods has just opened their very first store in Oslo Metro area: It’s not every day an international supermarket chain from United Kingdom that opens in Norway. Last time was when Lidl from Germany was launched 2004 and lost in 2008. However, Asker just outside of Oslo got aContinue Reading

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We have previously written about Lidl that came to Norway in 2004, lost in 2018. This store chain didn't follow Read more

Iceland opened at two locations in Oslo Norway

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Iceland is Entering the Norwegian Grocery Market

We have previously written about Lidl that came to Norway in 2004, lost in 2018. This store chain didn’t follow Norwegian grocery store rules. Also, Lidl as a grocery shop got bad reputation by the Norwegian press before the launch. However! Iceland recent announcement seems to have got a muchContinue Reading

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Lidl came to Norway in 2004, lost in 2008!

Did you know that Lidl is no more in Norway? What happened to Lidl in Norway? The humongous grocery store company from Germany tried to establish themselves back in 2004. But things didn’t go as planned. Why? Because of Norwegians grocery habits at that time. Norwegians at that time trustedContinue Reading

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